Aotter Launches AIBO.IO in Response to Cookieless Era and AI Wave
2024-07-17
As users increasingly value online privacy and security, Google will also completely phase out third-party cookies in the first quarter of 2025. This policy brings massive impact to digital advertising, as brands and advertisers will no longer be able to track consumer cross-site behavior and preferences through third-party cookies, meaning the cost of targeting audiences will significantly increase. In response to the disappearance of third-party cookies and the rise of AI waves in recent years, Taiwan's renowned innovative application brand - Aotter (Aotter Inc.) has launched "AIBO.IO," a SaaS service that changes digital marketing.
As a digital marketing tool, "AIBO.IO" combines massive first-party data with generative AI to provide a one-stop digital marketing solution. Simply by entering keywords, you can simultaneously have topic pages and business insight reports, including real-time public opinion systems, market research, and keyword analysis. It uses AI to automatically generate content including text and images, creating one-page website content with good SEO structure, then conducts advertising through Aseal SSP - which includes exclusive PTT channels and multiple advertising channels. "AIBO.IO" uses "AotterTrek," Aotter's self-developed data management application platform, with up to 5 billion monthly first-party user behavior data reaching over 28 million devices to provide effective real-time analysis. As a representative member of Taiwan's IAB International Interactive Advertising Bureau Technical Laboratory, Aotter has the only native content network that complies with OM SDK and has obtained multiple international third-party data certifications.

AotterTrek provides massive first-party data for AI analysis, with over 5 billion monthly user behavior data analysis applications
Manny, author of the well-known tech business trend newsletter "Manny's Newsletter," shared his evaluation of "AIBO.IO's" application in the digital marketing field on social platforms. Manny pointed out that through Aotter's service, not only can you place ads on general news channels, but you can also target placements in mainstream PTT mobile applications on the market, while improving marketing process efficiency and providing a more solid data foundation behind every decision. Manny concluded: "If users are looking for advertising channels beyond Google and Meta, especially for PTT community marketing, and are interested in the application of generative AI in improving digital marketing efficiency, I recommend everyone to use Aotter's 'AIBO.IO.'"
Aotter CEO Lun Hsieh stated: "Shortening value creation time has always been our goal. Recently, knowledge workers increasingly rely on AI tools, and with the exit of third-party cookies, the birth of 'AIBO.IO' validates our efforts, making it possible to directly transform ideas into commercially valuable products. Aotter processes nearly 5 billion reading behavior data monthly - from the web application engine we built from the beginning of our startup, massive data, and our self-built ad network, to the current SSP. Through the integration of generative AI, we can more quickly connect the services that users usually wish for."
"AIBO.IO" will help brand owners, SME users, and enterprise users easily obtain public opinion analysis data, copywriting tools, and landing page construction tools, saving significant time, manpower, and costs. If you want to learn more about the product or use the service directly, please feel free to contact Aotter.